Find your vacay, every day

At Lauren James, we’re all about channeling your bliss through life’s ups and downs. Every LJ piece is designed with living your best life in mind, from our cozy loungewear to our beloved graphic tees. Our clothes will make you feel as relaxed as your most recent vacation, wherever you may be.

Our Origin

Female-founded in Fayetteville, Arkansas in 2013, we’re a southern brand thru and thru. You’ll find us at your local fair or Main Street boutique. As we’ve grown, we’ve continued to emulate the hometown values we come from and strive to be an active part of our community. Think of us as your friendly neighbor and don’t hesitate to say hello!

Our Vision

We want our clothes to deliver that vacation bliss no matter where you are. From ultra-soft fabric blends to themed graphics that bring back memories of your favorite trip, we’re here to remind you that every day can feel like a getaway.